99.3 County FM is the only radio station focused on the needs of Prince Edward County. As a physically large island and diverse community, the station’s aim is to be “the place where we all come together”, supported by a signal which reaches all parts of the County.
99.3 County FM (or to use it’s official name, the Prince Edward County Radio Corporation) is incorporated under the federal Not-for-profit Corporations Act, owned by our community and operated in the interests of the community.
To serve the diverse range of musical tastes in the community, the station plays selections from a wide variety of music types – you never know what you’ll hear next.
The station depends on the active involvement of over 85 volunteers in roles which include on-air hosting, interviewing, managing the studio and administration and fund-raising.
Since it went on the air in October 2014, the station has grown to the point where research shows that more than 50% of radio listeners tune in daily. In fact, the station is now one of the five largest community radio stations in Canada.
County FM serves all parts of the community, from providing cost-effective advertising for local business to running over 6,000 public service announcements each year to promote the activities and fund raisers of local community groups. For the same reason, the station maintains a policy of strict editorial neutrality.
The financial support needed to keep the station on the air comes from advertising, grants and donations from members of the community.